F.A.Q. About Canada's B2B Matchmaking Platform

TradeWithCanadians.ca is a Canadian B2B platform built to help businesses and economic ecosystems connect across provinces through smarter discovery and match-driven opportunity.

TradeWithCanadians.ca helps businesses, municipalities, and organizations identify potential partners, uncover new opportunities, and collaborate across regions more efficiently—reducing the friction of traditional searching, referrals, and manual outreach.

At the core of TradeWithCanadians.ca is a proprietary matching and insight engine that analyzes business information to surface meaningful, high-relevance connections and provide practical context to support stronger decision-making and economic development.

TradeWithCanadians.ca is designed to connect you across key relationship categories, including: Buyers/Clients, Suppliers/Distributors, Strategic Collaborators, Technology Partners, Financial Partners, Logistics Networks, Service Providers, and Growth Resources—so you can discover opportunities and be discovered by potential partners aligned to what you offer and what you need.

Our mission is to strengthen Canadian competitiveness, support interprovincial economic activity, and help build national digital infrastructure that enables businesses of all sizes to grow and thrive.

TradeWithCanadians.ca turns business discovery into a clearer, more strategic process—so opportunity is easier to find, evaluate, and act on.

TradeWithCanadians.ca is built for:

• Small, medium, and large Canadian businesses
• Manufacturers, service providers, and distributors
• Municipalities and economic development agencies
• Chambers of commerce and industry associations
• Investors, lenders, and logistics providers

If you are seeking international exposure or want to be visible to international companies looking for Canadian partners, email us to enrol in our international track.

International companies that want to discover Canadian partners can also request early access to our international platform (announcing soon).

You can create your business profile using one of two options:

• Quick Profile – quick setup to begin receiving early matches
• Full Profile (Recommended) – deeper value-chain inputs for more detailed insights and stronger match quality

TradeWithCanadians.ca guides you through key sections covering your business model, offerings, markets, capabilities, and growth needs.

Quick Profile

• 3–5 minute setup
• Core questions only
• Immediate access to top-level matches
• Ideal for early testing

Full Profile (Recommended)

• 40+ precision questions
• Deeper value-chain mapping
• More accurate, multi-dimensional matches
• Unlocks additional insights and recommendations

Yes. You can update or expand your profile anytime. Keeping your profile accurate and current improves match relevance and visibility.

If your plan uses credits, certain actions (such as edits or refresh runs) may consume credits based on the action you take.

No. A website is optional. If you have one, you can include it so interested partners can learn more about your business.

On eligible plans, TradeWithCanadians.ca may also help auto-extract publicly available business information to reduce manual typing.

TradeWithCanadians.ca uses proprietary B2B matching technology that combines AI with structured matching logic to surface high-relevance opportunities based on the information you choose to share. Rather than presenting generic listings, TradeWithCanadians.ca looks for practical alignment across industries, regions, and value-chain roles.

Behind the scenes, TradeWithCanadians.ca evaluates a multi-layered set of business signals and contextual indicators—examining how your offerings, capabilities, and strategic direction intersect with real-world demand, ecosystem needs, and growth pathways across the Canadian market.

This process synthesizes operational context, market positioning, and value-chain dynamics to identify where meaningful alignment is most likely to exist.

As your profile becomes more complete and up to date, TradeWithCanadians.ca can generate more tailored insights and stronger-fit match suggestions. All matches are recommendations designed to support discovery and informed decision-making—you remain in full control of who you engage and how you proceed.

TradeWithCanadians.ca helps you move from “who's out there?” to “who's actually relevant to my next move.”

A supply chain focuses on the flow of goods and services—how inputs move from suppliers to production to distribution to customers (e.g., raw materials → factory → warehouse → retailer).

A value chain covers the full set of activities that create value for customers and strengthen your business, including:

• Research and product design
• Sourcing and production
• Branding, marketing, and sales
• Financing and risk management
• After-sales service and support
• Partnerships and innovation

Example (furniture company):

• Supply chain: lumber suppliers, transport, manufacturing, delivery
• Value chain: design, marketing partners, logistics, financing, technology tools, training/service partners

TradeWithCanadians.ca uses a value-chain lens to connect you not only with buyers and suppliers, but also with partners that strengthen your broader business ecosystem.

Match accuracy scales with profile depth:

• Quick Profile: high-level but relevant matches
• Full Profile: more tailored, multi-dimensional matches with stronger strategic fit

Matches are recommendations, not guarantees. Results may vary and should be validated through your own due diligence. Where appropriate, consult qualified legal, financial, or other professional advisors before making decisions.

TradeWithCanadians.ca is designed to go beyond surface-level discovery. Each match includes reasoning because meaningful business connections require context, intent, and alignment, not just proximity or keywords.

Behind every recommendation, TradeWithCanadians.ca applies a multi-layer evaluation framework that interprets how your business profile interacts with broader market signals, ecosystem roles, and value-chain dynamics. The reasoning you see is a distilled explanation of this evaluation—designed to help you quickly understand why a connection surfaced and where the strategic relevance may lie.

For each match, you receive insight into:

• The nature of the alignment identified
• The type of value or opportunity the connection may represent
• The relationship category involved (Buyer, Supplier, Technology Partner, Strategic Collaborator, etc.)
• Practical considerations to help you decide how—or whether—to engage

This approach is intentional: TradeWithCanadians.ca provides clarity at the point of discovery so you can focus your time and attention on opportunities that merit deeper exploration.

Most platforms stop at showing who exists. TradeWithCanadians.ca is built to help you understand why a connection surfaced and how it may be relevant to your business strategy.

Instead of static lists, TradeWithCanadians.ca layers advanced evaluation logic over business data to surface opportunities that reflect operational fit, strategic direction, and value-chain alignment. Each match is accompanied by contextual reasoning that explains the nature of the opportunity—so discovery becomes informed, not speculative.

For each match, TradeWithCanadians.ca highlights:

• The strategic alignment signals that led to the recommendation
• The type of opportunity or collaboration potential identified
• The relationship category within the broader business ecosystem
• Clear next-step considerations to support evaluation and action

This reasoning layer is a core advantage of TradeWithCanadians.ca. It transforms discovery from passive browsing into structured insight, helping businesses move faster, with greater confidence, and with less reliance on trial-and-error outreach.

TradeWithCanadians.ca doesn't just show connections—it explains the opportunity behind them.

TradeWithCanadians.ca is designed for purpose-driven visibility, not open exposure. Your business may surface when the platform's evaluation framework determines that your capabilities, positioning, and strategic context align with an active search or a potential opportunity within the ecosystem.

When a match or connection is presented, other parties see a system-generated business summary designed to communicate relevance and explain why the connection surfaced. This summary is accompanied by essential public identifiers—such as your business name, city/province, category, website link, and social links—to support discovery, credibility, and engagement.

Detailed profile information remains internal by default. TradeWithCanadians.ca selectively summarizes and discloses only the information necessary to support meaningful connection and next-step engagement, while you retain control over the depth of information you choose to share beyond that.

Yes. As part of our Limited Time Launch, new users may receive 10,000 promotional credits to explore TradeWithCanadians.ca, create their business profile, access discovery features, and experience early matches.

This launch offer is designed to let you experience the platform's full value before deciding whether to upgrade.

Limited Time Launch – Core Plan

During the launch phase, early adopters may qualify for the Core plan, our most advantageous entry point into TradeWithCanadians.ca.

Core plan members receive:

• Access to the full Core plan experience
• Introductory pricing reserved for early adopters, with savings of up to 20% compared to standard pricing
• Lifetime price-lock benefits, available as long as your subscription remains active
• Pricing and included features locked at the time of subscription for Core plan members

This offer is only available to users who subscribe during the Limited Time Launch period. Availability is limited and the offer may be withdrawn at any time. Exact monthly and annual savings are shown on the pricing page.

TradeWithCanadians.ca uses a credit-based system to power discovery, insights, and profile activity.

Credits are used when you:

• Generate or refresh your business profile
• Access discovery and matching features
• Use insight and analysis tools

The number of credits required depends on the action taken and the feature used. Paid subscriptions include monthly credit allocations aligned with plan level.

Free promotional credits are available on a limited-time and limited-quantity basis.

You may qualify if:

• You join during the Limited Time Launch and become a Core plan member
• You receive an invitation and complete registration within the specified invitation window

Because availability is capped, we recommend registering sooner rather than later. The launch offer may end once limits are reached or without further notice.

Promotional credits are activated when you first generate your profile and are valid for 30 days from that activation date.

If you upgrade to a paid subscription:

• Any remaining promotional credits are added to your monthly credit balance for your plan
• Your access continues seamlessly with no interruption

Unused promotional credits do not roll over if they expire without an active plan.

Yes. During your free trial and Core plan, you may earn additional promotional credits through platform participation.

Opportunities may include:

• Submitting feedback directly from your dashboard (via the Feedback tab on the right-hand menu)
  • Eligible feedback submissions may be rewarded with bonus credits (for example, 2,500 credits), subject to campaign terms
• Daily Check-In rewards
  • Earn credits by checking in daily
  • Longer streaks unlock higher rewards
  • Reach the maximum reward by completing a 7-day streak

Availability, rewards, and rules may vary by campaign and can be updated over time.

Yes. You can change your subscription tier at any time. Plan changes generally take effect at the start of your next billing cycle, unless otherwise specified.

Yes. You may cancel at any time. Your subscription will remain active until the end of the current billing cycle and will then conclude automatically.

TradeWithCanadians.ca follows security practices designed to protect user data, including:

• Encrypted data storage
• Encrypted transmission (TLS)
• No third-party resale of user data

No. TradeWithCanadians.ca does not sell user data. Our model is based on delivering value through the platform and subscriptions.

Yes. TradeWithCanadians.ca is sector-agnostic and supports businesses across Canada, including:

• Manufacturing
• Services and professional services
• Construction and trades
• Retail and e-commerce
• Technology and digital services
• Logistics and transportation
• Government contractors
• Trade associations and non-profits
• Emerging and specialized sectors

Don't see your industry listed? You can enter your exact industry when creating your profile—this helps improve discovery relevance and match quality.

TradeWithCanadians.ca is built Canada-first to strengthen interprovincial discovery and partnerships. International participation is supported through a controlled international track, designed for:

• International organizations seeking Canadian partners, suppliers, or service providers, and
• Canadian businesses that want visibility with international companies as the international track becomes available.

International access and eligibility may vary by rollout phase. For details or access requests, contact us at support@tradewithcanadians.ca.

Yes. Email support@tradewithcanadians.ca to request access or to join the priority onboarding list for the international track. We'll share next steps and eligibility as international onboarding opens.

Yes. TradeWithCanadians.ca offers multi-layered search filters to help you find businesses aligned with your needs, such as:

• Keywords
• Profile type
• Location
• Industry sector
• Employee count (organizations)
• Population size (government entities)

No. TradeWithCanadians.ca complements trade shows and events by supporting discovery and matchmaking before, during, and after in-person interactions—so opportunities can continue beyond the event window.

You can reach us through the Contact Us page or email support. We aim to respond as quickly as possible, typically within one business day.

For organizations that need help getting started, demos or guided walk-throughs may be available by request.

Yes. TradeWithCanadians.ca can support groups with:

• Guided onboarding sessions
• Data ingestion options for member or business lists (where appropriate)
• Group training and best-practice sessions

TradeWithCanadians.ca is actively evolving. New features may be introduced over time to improve user experience and platform value.

We accept major credit cards. For larger organizations, municipalities, chambers, and enterprise customers, invoice and purchase-order billing may be available upon request (subject to approval and onboarding requirements).

TradeWithCanadians.ca offers both monthly and annual subscription options. Monthly plans provide flexibility, while annual plans typically include cost savings compared to month-to-month billing.

Annual plans are ideal for teams that want predictable budgeting and uninterrupted access to matching and insights.

No. Subscription fees are non-refundable for the current billing period. You may cancel at any time, and your access will remain active until the end of your current billing cycle.

TradeWithCanadians.ca is intended for legally registered Canadian businesses. In general, this includes:

• Active Canadian business registration
• A Canadian business number (where applicable)
• A current Canadian address or verifiable Canadian operations

Providing inaccurate or misleading details may result in suspension or removal of a profile.

Access depends on your subscription tier. In many cases, each company profile is managed by a primary user account, and logins should not be shared.

For larger organizations and enterprise tiers, multi-user access may be available. Contact us if you require team seats or custom access needs.

Yes. Government and municipal entities can use TradeWithCanadians.ca to improve business discovery, promote local ecosystems, and support economic development initiatives.

TradeWithCanadians.ca is designed for:

• Municipalities and regional economic development offices
• Tourism and investment promotion teams
• Procurement and vendor discovery teams
• Trade and export promotion agencies
• Chambers of commerce and industry organizations

Municipalities can:

• Attract new businesses
• Help local businesses get discovered regionally or nationally
• Promote their community for tourism and investment
• Highlight regional industries and clusters
• Support supply-chain development and resilience
• Enable inter-municipal collaboration
• Reduce dependency on non-Canadian suppliers

Yes. Chambers can:

• Share initiatives, notices, and events to a wider audience
• Promote membership benefits
• Promote member businesses across Canada
• Support collaboration within and beyond their region
• Help drive regional and national economic growth

Yes. Trade associations can:

• Promote their industry and members nationwide
• Share industry insights, trends, and updates
• Highlight upcoming products, technologies, and events
• Support interprovincial collaboration and ecosystem development